1,000 FOLLOWERS IN ONE MONTH.

5 SOLD OUT POP-UPS.

A SUCCESSFUL BRICK AND MORTAR.

THOUSANDS OF LOYAL REDEEMERS.

Two Parts worked with the pasta gods of Denver’s famed Dio Mio to design a brand for their naturally-leavened pizza concept, Redeemer Pizza. We worked with a local illustrator specializing in timeless wordmarks and iconography to develop eye-catching, core brand assets for Redeemer. Complete with wheat stalks, the edgy cross cutter, and red sauce and dough ball colorways, Redeemer’s brand design backed up their vision of streetwear meets church satire meets pizza. Redeemer took Denver by storm with a string of exclusive, highly sought after pop-ups at the beginning of 2021. To debut the brand digitally, we built a fresh new website that morphed throughout the opening phases to tell the story of the team behind the pizza, the hype of upcoming pop-ups, and finally, the debut of the alley pizza window and full service dining room. 

We led the charge on Redeemer’s email and social strategy, beginning with the concept’s record-breaking weekly pop-ups, and then tapping into pizza porn, meme trends, and throwback pop-culture pizza references, Two Parts had Redeemer looking hip and fresh, all with a solid following for a new venture!

Since the brand’s inception, the brick and mortar location has experienced overwhelming success due to the quality of the product, unique offerings amongst the white noise of the Denver pizza scene, and show-stopping branding that backs up the hype.